Social Media Enhances Consumer Behaviour During e-Transactions: An Empirical Evidence from Bahrain.
Dalal Saad ALShaerAllam HamdanAnjum RazzaquePublished in: J. Inf. Knowl. Manag. (2020)
Keyphrases
- social media
- business transactions
- online consumer
- social networks
- empirical evidence
- electronic commerce
- database
- big data
- social networking
- user generated content
- concurrent execution
- undergraduate students
- purchase behavior
- real world events
- database transactions
- consumer behavior
- social media data
- user behaviour
- crisis management
- social networking sites
- distributed database systems
- databases