Customers' cherry picking and mobile accessibility on competing firms' profitability.
Qin WanShilei YangYi LiaoXinxin HuPublished in: J. Oper. Res. Soc. (2019)
Keyphrases
- potential customers
- mobile devices
- switching costs
- information technology
- mobile phone
- customer satisfaction
- competitive advantage
- market share
- customer base
- information systems
- mobile environments
- mobile computing
- financial services
- competitive environment
- mobile learning
- customer relationship management
- mobile applications
- smart phones
- network effects
- business activities
- mobile networks
- marketing strategies
- electronic commerce