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Appeal to the head and heart: The persuasive effects of medical crowdfunding charitable appeals on willingness to donate.

You WuXing ZhangQuan Xiao
Published in: Inf. Process. Manag. (2022)
Keyphrases
  • medical diagnosis
  • real time
  • medical data
  • medical domain
  • heart disease
  • cardiovascular disease
  • database
  • social networks
  • medical experts
  • medical information