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When trust and distrust collide online: The engenderment and role of consumer ambivalence in online consumer behavior.

Gregory D. MoodyDennis F. GallettaPaul Benjamin Lowry
Published in: Electron. Commer. Res. Appl. (2014)
Keyphrases
  • online consumer
  • consumer behavior
  • online learning
  • mobile devices
  • social media
  • consumer trust