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Investigating the impact of gender differences on alleviating distrust via electronic word-of-mouth.

Fei LiuBo Sophia XiaoEric T. K. LimChee-Wee Tan
Published in: Ind. Manag. Data Syst. (2017)
Keyphrases
  • gender differences
  • attitudes toward
  • statistically significant
  • electronic word of mouth
  • job satisfaction
  • digital games
  • information technology
  • real time