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Hyperlocal: inferring location of IP addresses in real-time bid requests for mobile ads.
Long T. Le
Tina Eliassi-Rad
Foster J. Provost
Lauren Moores
Published in:
LBSN (2013)
Keyphrases
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real time
ip addresses
mobile objects
mobile devices
mobile phone
traffic analysis
ip address
display advertising
mobile applications
data mining
network traffic
online advertising
sponsored search
enterprise network