Influencing factors of online reviews: an empirical analysis of determinants of purchase intention.
Marc-Julian ThomasBernd W. WirtzJan C. WeyererPublished in: Int. J. Electron. Bus. (2019)
Keyphrases
- influencing factors
- online reviews
- electronic word of mouth
- purchase intention
- online shopping
- sentiment analysis
- service quality
- sentiment classification
- opinion mining
- product quality
- puts forward
- virtual communities
- online stores
- customer satisfaction
- service providers
- survey data
- text classification
- topic modeling
- machine learning
- economic development
- natural language processing
- case study
- artificial intelligence