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Internet differential pricing: Effects on consumer price perception, emotions, and behavioral responses.
Yuan-Shuh Lii
Erin Sy
Published in:
Comput. Hum. Behav. (2009)
Keyphrases
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internet advertising
network effects
online search
virtual agents
human behavior
web technologies
emotion recognition
search advertising
purchase behavior
selective perception
electronic commerce
human beings
emotional state
emotion classification
consumer trust