A Methodology for Identifying Influencers and their Products Perception on Twitter.

Ermelinda Oro Clara Pizzuti Massimo Ruffolo

Published in: ICEIS (1) (2018)

Keyphrases

viral marketing
social networks
social media
online social networks
influence propagation
information diffusion
human perception
influence maximization
social influence
link prediction
social networking sites
visual perception
social capital
micro blogging
case study
twitter users
information retrieval