Floating Products in Online Shops: Exploring Negative Effects of Isolated Product Depictions on Attitude and Purchase Intentions.
Daniel Erik BryllaGianfranco WalshPublished in: ECIS (2018)
Keyphrases
- negative effects
- online retailers
- product information
- online stores
- purchase intention
- online shopping
- product recommendation
- product reviews
- comparison shopping
- online shoppers
- purchase decision
- online learning
- positive effects
- product quality
- product design
- grocery shopping
- internet shopping
- theory of planned behavior
- potential customers
- product catalogs
- consumer behavior
- privacy concerns
- databases
- marketing campaigns
- information systems
- data mining