Constructing business profiles based on keyword patterns on Web sites.

Liwen Vaughan Juan Tang Jian Du

Published in: J. Assoc. Inf. Sci. Technol. (2010)

Keyphrases

website
keywords
data mining
web pages
electronic commerce
business processes
decision making
click stream data
online marketing
dynamically generated
temporal patterns
frequent patterns
business models
web logs
pattern mining
internet search engines
sequential patterns