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Repurchase Behavior in B2C eCommerce-a Relationship Quality Perspective.
Yixiang Zhang
Yulin Fang
Kwok Kee Wei
Elaine Ramsey
Patrick McCole
Huaping Chen
Published in:
PACIS (2008)
Keyphrases
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electronic commerce
high quality
website
service quality
user experience
human behavior
low quality
higher quality
viewpoint
real time
machine learning
learning algorithm
quality measures