Adopting Data Mining and Social Media Analytics to Achieve Customer Satisfaction.
Mohamed A. HamadaAdejor E. AbichePublished in: DTESI (2022)
Keyphrases
- customer satisfaction
- social media
- data mining
- service quality
- customer data
- business intelligence
- big data
- data analysis
- user satisfaction
- knowledge discovery
- customer service
- online shopping
- data mining algorithms
- predictive analytics
- data warehousing
- data management
- association rules
- internet banking
- information systems
- data mining methods
- marketing strategies
- customer retention
- predictive modeling
- big data analytics
- real time
- decision making
- customer relationship management
- data mining technology
- data analytics
- intrusion detection
- data warehouse
- core competence
- social networks
- aspects of data mining
- databases