Critical Success Factors and Outcomes of Market Knowledge Management: A Conceptual Model and Empirical Evidence.
Subramanian SivaramakrishnanMarjorie DelbaereDavid Di ZhangEdward R. BruningPublished in: Int. J. Knowl. Manag. (2010)
Keyphrases
- empirical evidence
- conceptual model
- critical success factors
- knowledge management
- information systems development
- conceptual modeling
- data model
- decision making
- customer relationship management
- software development
- high level
- case study
- m learning
- competitive advantage
- query language
- object oriented
- organizational learning
- conceptual models
- information systems
- entity relationship
- information technology
- e learning
- knowledge base
- data warehouse
- systems development
- software engineering
- knowledge sharing
- artificial intelligence
- domain ontology
- mobile phone
- database