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Churn Management Optimization via Partial Least Square (PLS) Model with Controllable Marketing Instruments and Associated Management Costs.
Yong Seog Kim
Hyeseon Lee
Published in:
AMCIS (2012)
Keyphrases
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partial least squares
management system
optimization algorithm
neural network
data mining
principal component analysis
ls svm
data sets
machine learning
face recognition
parameter estimation
discriminant analysis
prediction model