Business Performance Management System for CRM and Sales Execution.
Markus EttlBianca ZadroznyPawan ChowdharyNaoki AbePublished in: DEXA Workshops (2005)
Keyphrases
- management system
- customer relationship management
- cross selling
- customer segmentation
- customer base
- business process
- relationship management
- business processes
- business intelligence
- decision making
- business transactions
- information systems
- customer retention
- customer support
- customer behavior
- competitive advantage
- electronic commerce
- business applications
- business models
- decision support system
- data mining
- data mining technology
- data mining applications
- business environment
- execution model
- workflow management systems
- enterprise architecture
- database management systems
- high tech
- service delivery
- business managers
- business rules
- data flow
- knowledge management
- website
- web service compositions