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When Culture Trumps Economic Laws: Persistent Segmentation of the Mobile Instant Messaging Market.
Maria C. Borges
Max-Robert Ulbricht
Frank Pallas
Published in:
GECON (2016)
Keyphrases
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instant messaging
text messaging
email
communication technologies
mobile devices
distance education
data collection
mobile phone
learning process
context aware
wireless communication
mobile applications
social networking sites
computer mediated communication
chat conversations