The Effect of Positive and Negative Switching Barriers on Switching Intention in Mobile Phone Services.
Yi-Fei ChuangChorng-Jian LiuPublished in: IIAI-AAI (2017)
Keyphrases
- positive and negative
- mobile phone
- mobile phone users
- smart phones
- mobile applications
- positive or negative
- decision rules
- mobile users
- mobile technologies
- mobile learning
- mobile devices
- training instances
- short messages
- service providers
- positive examples
- machine learning
- mobile services
- m learning
- mobile networks
- positive data