Popular, but hardly used: Has Google Analytics been to the detriment of Web Analytics?
Tom AlbyPublished in: WebSci (2023)
Keyphrases
- website
- web pages
- learning analytics
- unstructured information
- data management
- web applications
- big data
- business intelligence
- social media
- data mining
- data analysis
- intranet search
- information visualization
- cloud computing
- visual analytics
- web content
- database systems
- search engine
- semantic web
- web mining
- web documents
- web data
- web users
- user generated content
- digital libraries
- database
- major search engines
- information sources