Die Web Scorecard als Controlling Instrument für CRM.

Klaus-Peter Huber Frank Säuberlich Claudia Böhm

Published in: GI Jahrestagung (1) (2001)

Keyphrases

web applications
website
web documents
web pages
information sources
database
data sets
semantic web
web users
linked data
web mining
web technologies
three dimensional
web scale
world wide
web resources
key performance indicators
web data
web search
end users
case study
real time