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Explaining consumer implementation intentions in mobile shopping with SEM and fsQCA: Roles of visual and technical perceptions.

Lin WangZhihua WangXiaoying WangYang Zhao
Published in: Electron. Commer. Res. Appl. (2021)
Keyphrases
  • online shopping
  • visual features
  • mobile phone
  • website
  • visual information
  • mobile devices
  • low level
  • efficient implementation
  • computing environments
  • visual perception
  • social context
  • consumer behavior