Including subjective norm and technology trust in the technology acceptance model: a case of e-ticketing in China.
Chang LeeGuohua WanPublished in: Data Base (2010)
Keyphrases
- technology adoption
- user acceptance
- subjective norm
- perceived usefulness
- innovation diffusion theory
- factors that influence
- technology acceptance
- social influence
- individual level
- information quality
- factors influencing
- actual usage
- information systems
- end users
- theoretical framework
- information technology
- technology acceptance model