Consumers' trust and popularity of negative posts in social media: A case study on the integration between B2C and C2C business models.
Sinan S. AlSheikhKhaled ShaalanFarid MezianePublished in: BESC (2017)
Keyphrases
- social media
- business models
- online consumer
- electronic commerce
- social connections
- case study
- reputation management
- life cycle
- user generated content
- product information
- group buying
- social commerce
- social web
- social networks
- trust model
- user generated
- competitive environment
- conceptual framework
- online social
- social networking
- cloud computing
- consumer trust
- test bed
- telecommunications industry
- mobile payment
- social networking sites
- online communities
- website
- electronic markets
- online social networks
- database systems
- business opportunities
- databases
- strategic management
- social activities
- social capital
- inter organizational
- database