Earned Business Value: See That You Deliver Value to Your Customer.
Jo Erskine HannayHans Christian BenestadKjetil StrandPublished in: IEEE Softw. (2017)
Keyphrases
- competitive environment
- customer service
- electronic commerce
- empirical evidence
- customer behavior
- process oriented
- customer satisfaction
- customer knowledge
- customer relationship management
- neural network
- competitive advantage
- customer data
- credit card
- information systems
- genetic algorithm
- churn prediction
- data mining