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Evaluating the Wisdom of Strangers: The Perceived Credibility of Online Consumer Reviews on Yelp.

Young-shin LimBrandon Van Der Heide
Published in: J. Comput. Mediat. Commun. (2015)
Keyphrases
  • online consumer reviews
  • online reviews
  • product information
  • information systems
  • perceived usefulness
  • artificial intelligence
  • generative model
  • conceptual framework