Mutual information and sensitivity analysis for feature selection in customer targeting: A comparative study.
Néstor R. BarrazaSérgio MoroMarcelo FerreyraAdolfo de la PeñaPublished in: J. Inf. Sci. (2019)
Keyphrases
- sensitivity analysis
- mutual information
- feature selection
- conditional mutual information
- information theoretic
- managerial insights
- image registration
- information gain
- medical image registration
- electronic commerce
- text categorization
- customer satisfaction
- influence diagrams
- classification accuracy
- information theoretic measures
- model selection
- decision variables
- marketing strategies
- customer behavior
- text classification
- feature set
- feature selection algorithms
- naive bayes
- variational inequalities
- customer service
- normalized mutual information
- support vector machine
- multimodal image registration
- information theoretic criterion