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Enhancing e-platform business by customer service systems: a multi-methodological case study on Ali Wangwang instant message's impacts on TaoBao.
Ya-Jun Cai
Yingjia Wang
Juzhi Zhang
Published in:
Ann. Oper. Res. (2020)
Keyphrases
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customer service
case study
customer behavior
information systems
business intelligence
business models
mission critical
databases
customer support
end users
distributed systems
risk management
enterprise systems
service management
business activities
business strategy