Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology.
Viswanath VenkateshJames Y. L. ThongXin XuPublished in: MIS Q. (2012)
Keyphrases
- innovation diffusion theory
- information technology
- theoretical framework
- technology adoption
- technology acceptance
- user acceptance
- information systems
- technology acceptance model
- rapid development
- educational institutions
- information society
- digital divide
- technological change
- st century
- cost effective
- empirically tested
- social networks