Understanding IOS adoption processes in a first-tier automotive supplier company: An application of the theory of IOS adoption motivation.
Md. Mahbubur RahimGraeme G. ShanksRobert B. JohnstonPublished in: ECIS (2006)
Keyphrases
- innovation diffusion theory
- small and medium sized enterprises
- mobile apps
- business activities
- information technology
- technology adoption
- critical mass
- small businesses
- theory of planned behavior
- computational model
- cognitive development
- information systems
- widespread adoption
- hands on guide
- fully functional
- theoretical and practical implications
- success factors
- process model
- theoretical framework
- electronic commerce
- case study