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Antecedents of M-Commerce User Experience from a Millennials Perspective in a South African Fashion Retail Context.
Shaygen Arumugam
Jeanette W. Wing
Published in:
ICTAS (2020)
Keyphrases
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user experience
south african
mobile services
south africa
user interface
end users
user studies
user interaction
user behavior
mobile applications
user perceptions
m learning
user engagement
information technology
secondary school
context aware
user intention