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Exploring the Online Micro-targeting Practices of Small, Medium, and Large Businesses.
Salim Chouaki
Islem Bouzenia
Oana Goga
Beatrice Roussillon
Published in:
Proc. ACM Hum. Comput. Interact. (2022)
Keyphrases
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online services
online learning
case study
electronic commerce
small number
small to medium sized
real time
learning algorithm
website
management practices
advertising campaigns