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Consumer Behavior Modeling Based on Social Psychology and Complex Networks.
Takashi Yoshida
Masahiro Hasegawa
Tomohisa Gotoh
Hiroto Iguchi
Kei Sugioka
Ken'ichi Ikeda
Published in:
CEC/EEE (2007)
Keyphrases
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complex networks
consumer behavior
social psychology
social network analysis
social networks
social interaction
community structure
network structure
information systems
social influence