The impact of business intelligence on the marketing with emphasis on cooperative learning: Case-study on the insurance companies.
Zhi-xiong HuangK. S. SavitaLi Dan-yiAbdullah Hisam OmarPublished in: Inf. Process. Manag. (2022)
Keyphrases
- business intelligence
- cooperative learning
- case study
- business decisions
- problem based learning
- strategic decisions
- cooperative
- business information
- data warehousing
- predictive analytics
- data mining
- knowledge management
- predictive modeling
- learning environment
- data analysis
- sql server
- decision making
- decision support
- microsoft office
- business intelligence systems
- data warehouse
- learning community
- business users
- end users
- key performance indicators
- competitive advantage
- decision makers
- knowledge discovery
- customer relationship management
- business analytics
- database systems
- design process
- concept learning
- development process
- language learning
- real world
- data collection
- business process