The lights and darks of unlimited access to information, social media and word of mouth in higher education marketing: Why better-informed students may be less satisfied.
Andreas ZehetnerIlona PezenkaPublished in: ICFET (2022)
Keyphrases
- higher education
- social media
- distance learning
- e learning
- online learning
- learning technologies
- hong kong
- mobile learning
- problem based learning
- open university
- learning in higher education
- ict literacy gaps
- tertiary education
- m learning
- blended learning
- open educational resources
- higher education institutions
- technology enhanced
- active learning
- mobile devices