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Using managerial revenue and cost estimates to value early stage real option investments.
Sebastian Jaimungal
Yuri Lawryshyn
Published in:
Ann. Oper. Res. (2017)
Keyphrases
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early stage
real option
return on investment
decision makers
pricing model
life cycle
grey relational
cash flow
information systems
power plant
option pricing
decision making
information technology
cost sensitive
case study
supply chain
expert systems