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Effect of Supply Reliability in a Retail Setting with Joint Marketing and Inventory Decisions.

Shaoxuan LiuKut C. SoFuqiang Zhang
Published in: Manuf. Serv. Oper. Manag. (2010)
Keyphrases
  • customer behavior
  • data mining
  • decision making
  • database
  • long term
  • supply chain
  • consumer behavior
  • real time
  • search engine
  • database marketing
  • cross selling
  • power distribution systems