Persuasive messages on information system acceptance: A theoretical extension of elaboration likelihood model and social influence theory.
Chia-Ying LiPublished in: Comput. Hum. Behav. (2013)
Keyphrases
- social influence
- likelihood model
- social psychology
- technology acceptance
- information systems
- social networks
- social interaction
- online communities
- probabilistic model
- social relations
- social relationships
- technology adoption
- influence propagation
- network structure
- content analysis
- user satisfaction
- factors influencing