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Persuasive Technology and Users Acceptance of E-commerce: Users Perceptions of Website Persuasiveness.
Muna M. Alhammad
Stephen R. Gulliver
Published in:
J. Electron. Commer. Organ. (2014)
Keyphrases
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website
user interface
case study
end users
collaborative filtering
web content
recommender systems
user experience
user satisfaction
recommendation systems
user perceptions