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Persuasive Technology and Users Acceptance of E-commerce: Users Perceptions of Website Persuasiveness.

Muna M. AlhammadStephen R. Gulliver
Published in: J. Electron. Commer. Organ. (2014)
Keyphrases
  • website
  • user interface
  • case study
  • end users
  • collaborative filtering
  • web content
  • recommender systems
  • user experience
  • user satisfaction
  • recommendation systems
  • user perceptions