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The interactions between online platform's store brand introduction and manufacturer's innovation strategies: Reselling vs. agency modes.

Jingjing ZhaoYao-Yu WangLifeng TuJian-Cai WangXin (Robert) Luo
Published in: Electron. Commer. Res. Appl. (2023)
Keyphrases
  • real time
  • online learning
  • case study
  • supply chain
  • online environment
  • online collaborative learning
  • neural network
  • information systems
  • knowledge management
  • optimal strategy
  • design solutions