Creating eBusiness Value Through Retail Channel Integration: A Resource Based Perspective of Hybrid Commerce.

Lih-Bin Oh Hock-Hai Teo

Published in: AMCIS (2005)

Keyphrases

viewpoint
multi channel
electronic commerce
data integration
resource allocation
resource management
supply chain
hybrid learning
multiple access
artificial intelligence
peer to peer
data fusion
business models
information integration
communication channels