How Does an Enterprise Use Social Media Posts To Acquire Online Social Capital? A Measurement Perspective Based on WeChat Users' Digital Footprints.
Yue XuWeiping ChenTerence T. OwPublished in: J. Organ. Comput. Electron. Commer. (2022)
Keyphrases
- social media
- social capital
- social media sites
- user generated content
- online social media
- social networking sites
- online forums
- online communities
- online social
- reputation management
- social networks
- user generated
- social media platforms
- social networking
- user perceptions
- social media data
- website design
- group discussion
- social support
- social web
- internet users
- information flow
- online learning
- online services
- socio cultural
- information management
- knowledge sharing
- information systems