New business client acquisition using social networking sites.
Przemyslaw KazienkoNatalia SzozdaTomasz FilipowskiWieslaw BlyszPublished in: Electron. Mark. (2013)
Keyphrases
- social networking sites
- social networking
- social networks
- young adults
- instant messaging
- business models
- online social networks
- client server
- business processes
- business process
- social media
- decision making
- information systems
- data mining
- business intelligence
- internet users
- user generated content
- social software
- electronic commerce
- social activities
- knowledge management
- online social
- machine learning
- distance education
- social relationships
- third party
- social relations
- higher education
- online learning
- learning process
- social recommendation