Machine learning and operation research based method for promotion optimization of products with no price elasticity history.
Asnat Greenstein-MessicaLior RokachPublished in: Electron. Commer. Res. Appl. (2020)
Keyphrases
- machine learning
- optimization algorithm
- high accuracy
- synthetic data
- preprocessing
- experimental evaluation
- optimization method
- data sets
- machine learning methods
- support vector machine svm
- optimization process
- classification accuracy
- significant improvement
- similarity measure
- computationally efficient
- computer vision
- detection method
- high precision
- constrained optimization
- evolution strategy
- clustering method
- theoretical analysis
- support vector machine
- computational cost
- neural network