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Measuring the impact of relational capital on customer performance in the SME B2B sector: The moderating role of absorptive capacity.

Lara AgostiniAnna NosellaBenedetta Soranzo
Published in: Bus. Process. Manag. J. (2017)
Keyphrases
  • electronic commerce
  • relational databases
  • data model
  • absorptive capacity
  • data mining
  • decision making
  • human computer interaction
  • relational model
  • competitive advantage
  • customer satisfaction
  • external information