Customer satisfaction feedback in an IT outsourcing company: a case study on the insigma Hengtian company.
Xin XiaDavid LoJingfan TangShanping LiPublished in: EASE (2015)
Keyphrases
- customer satisfaction
- customer service
- customer retention
- case study
- customer data
- customer support
- service quality
- information systems
- online shopping
- user satisfaction
- product design
- call center
- business process
- customer reviews
- study proposes
- customer behavior
- information technology
- data analysis
- customer loyalty
- data mining