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Online Retail Store Community Engagement and Its Impact on Purchase Intentions in the Context of Online Reviews.

Cara PetersCharles D. Bodkin
Published in: Int. J. Online Mark. (2022)
Keyphrases
  • online reviews
  • sentiment analysis
  • opinion mining
  • online communities
  • sentiment classification
  • product reviews
  • electronic commerce
  • search engine
  • online consumer reviews