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Utilitarian and/or hedonic shopping - consumer motivation to purchase in smart stores.
Yu-Wei Chang
Ping-Yu Hsu
Jiahe Chen
Wen-Lung Shiau
Ni Xu
Published in:
Ind. Manag. Data Syst. (2023)
Keyphrases
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internet shopping
factors influencing
service quality
customer satisfaction
smart environments
smart grid
online stores
data mining
information systems
statistically significant
intrinsic motivation