Engagement Patterns in TikTok: An Analysis of Short Video Ads.

Joni Salminen Risqo Wahid Yanwu Yang Bernard J. Jansen

Published in: HT (2024)

Keyphrases

video analysis
real time
pattern analysis
multimedia
website
data analysis
video data
video streams
quantitative analysis
database
databases
data structure
data mining techniques
statistical analysis
video frames
online advertising