Airline Codeshare Alliances - Marketing Boon and Revenue Management Information Systems Challenge.
Max GerlachCatherine CleophasNatalia KliewerPublished in: Bus. Inf. Syst. Eng. (2013)
Keyphrases
- management information systems
- revenue management
- decision support system
- information management
- information technology
- information systems
- website
- management science
- return on investment
- long term
- decision support
- human resources
- end user computing
- decision making
- sharing platform
- expert systems
- social media
- supply chain
- data analysis
- database