Establishing Trust in Electronic Commerce Through Online Word of Mouth: An Examination Across Genders.

Neveen F. Awad Arik Ragowsky

Published in: J. Manag. Inf. Syst. (2008)

Keyphrases

electronic commerce
online banking
group buying
tourism industry
mobile commerce
business models
service quality
electronic marketplaces
business transactions
negotiation protocol
automated negotiation
online stores
negotiating agents
fair exchange
electronic transactions